Air Dates: September 3–8, 2020
Program: The State of Race
Host: Dan Lothian
Organization: GBH
These radio promo scripts were written for GBH’s The State of Race, a public media series focused on race and inequality in Massachusetts. The spots promoted a virtual forum on race and education, connecting the COVID-19 pandemic, educational inequity, and the challenges facing Black and Brown students with limited access to resources and opportunities.
:30 RADIO SPOT
Our country is not only battling a COVID pandemic, but one about race as well. THIS school year will be rough for all, but how about the Black and Brown kids who lack resources and opportunity? I’m Dan Lothian, and as a father and journalist, I’m worried about our kids’ future. Join me September 23rd at 7:30 for The State of Race – a series of virtual forums examining race and inequality in Massachusetts. Sign up at wgbh dot org slash events.
:15 RADIO SPOT
Join GBH and The Boston Globe for The State of Race - a series of forums examining race and inequality in Massachusetts. Our next virtual event is Wednesday, September 23rd. Learn more at wgbh dot org slash events.
Wrote radio promo scripts for Dan Lothian, host of GBH’s The State of Race.
Drafted the initial scripts in Microsoft Word and shared them with the talent and production team.
Revised copy for clarity, tone, timing, and broadcast delivery.
Formatted finalized scripts in Celtx for broadcast use.
Delivered completed scripts to the broadcast and technical teams for airing.
Created concise, audience-focused promo copy that connected race, education, COVID-19, and public discussion.
Radio Script Writing
Broadcast Writing
Public Media
Promo Copy
Event Promotion
Celtx Formatting
Copy Editing
Audience-Focused Messaging
Microsoft Word
Celtx
Broadcast Script Formatting
GBH Broadcast and Technical delivery process
Radio Promo Workflow